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From ‘Iron Man’ to ‘Star Wars,’ How Hollywood Cashes in on China’s Box Office

Published February 16, 2017 in News

By: Jane Kelly | University Communications

Aynne Kokas is an assistant professor of media studies. She has a new book that explains how Hollywood works in China.Photo CreditDan Addison, University CommunicationsIn 1999, Aynne Kokas was an undergraduate student living in a film studio in Beijing that housed not only the studio, but a film academy and student dorms. There, she witnessed some early Sino-U.S. movie collaborations – an experience that eventually led her to become a leading expert in the field of Hollywood’s relations with China.

Now an assistant professor of media studies at the University of Virginia, Kokas has written a new book, “Hollywood Made in China,” an examination of that growing relationship and what it means for media in both countries.

On Wednesday, Kokas joined UVA Today on Facebook Live to discuss the inner workings of China’s film quota system and how Hollywood is trying to gain entry to the country, whose film market is the second-largest in the world and rapidly gaining on the country in first place, the United States.

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